Avoid the "Credibility Killers"
Warning! The words you use…can be used against you.
That’s especially true when phrases you use with prospects and others you seek to influence cast doubt about your convictions and know how.
Design professionals are often guilty of such credibility-killing comments as…
Before Sunset trailer
Kill these self-sabotage words, before they kill your chances of making an positive impact. A good strategy: simply begin your sentence after deleting the negative phrase.
Instead of saying: “You might not believe this, but I”ll get this kitchen remodel right the first time.”
Say: “I’ll get this kitchen remodel right the first time.”
