Your success in this tricky economy will depend more on your "aim" than your fame. Time was when your reputation, alone, could assure your future prosperity. Times have changed. Welcome to Summer, 2011 a period with more gifted, extensively educated, widely-acclaimed,
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Wednesday is your last chance to save BIG on a coaching session designed to help you work less and earn more this summer. Register by this Wednesday, and you'll pay only $249 for the 90 minute telephone coaching session, and the one-week follow up. After Wednesda
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If you're not making enough sales, you're not asking enough questions. You can't get the business unless you ask for it. And you're unlikely to get other benefits without asking for them. Referrals, for example. And the OK to do Phase II. And coverage in leading design publication.
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The people who need to know you, don’t. Your prospects don’t. Your website visitors don’t. Even your clients don’t. That’s because, if you’re like most interior design professionals, your promotional bio is a bust. Chances are your printed bio sheet and your website “About Usâ
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Get outta town. If your sales aren't soaring, if you’re severely challenged by your design business , if you’re burnt out, get outta town. If you’re uncertain where to go from here, go there. “There” can be a mountain resort, or a sandy beach, o
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Promote yourself as if your career and your future depend on it. Because they do. That was my message this week in a guest lecture to the interior design students at the Art Institute of Colorado. I focused on the importance of self promotion in a highly competitive job market. Twelve Ca
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Coming up in September is a conference that every serious interior designer should at least consider, but you'll have to do so quickly if you want to ensure a place and save hundreds of dollars. David Shepherd's 8th Annual Business of Design Conference will be held September 1-2, 2011 in New York
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This is your last chance to register for the FREE Summer Survival Strategies Tele-Seminar scheduled for 6 p.m. (Eastern) today. For registration and other information, click here: http://www.fredberns.com/summer-survival/ Or, if you can't tune in, you can save $20 off the price of the audio
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What's a great way to boost sales in these competitive times? Ask current clients about future needs. The Question "What about....?" No question leads to more sales than one with those two words. As in: "What about the kitchen?" Or: "What about new furniture for the regional offices,
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Four words will help you substantially increase your sales and profits this summer. Those words will enable you to connect with much higher caliber clients. And get much bigger projects. And double the effectiveness of your marketing. Learn those four words, and your design business will
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