Big Effort, Small Results? Here's Why....

Big Effort, Small Results? Here’s Why….

If you're working too hard these days, you're not working smart. Working too much for too little? That could mean you... + Waste your time. You're "busy," but you're not profitable. + Give away your time.You don't bill for all of your time, all of the time. + Charge too little. You don't

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May 17 Tele-Seminar: Summer Survival Strategies

May 17 Tele-Seminar: Summer Survival Strategies

What if you could work less and earn more this summer? Well, you can, and you will after you apply the ideas you hear in a May 17 tele-seminar that is FREE to the first 47 registrants. The 90-minute tele-seminar is entitled: “Summer Survival Strategies: 10 Ways to Boost Your Business by Sept

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Last Chance! 2-for-1 Download Special Ends Saturday

Saturday is your last chance to get the two best digital marketing and sales tools for interior design professionals for the price of one. You have only until 5 p.m. (Eastern) on Sat., April 30 to order the Big Splash, Little Cash Marketing Materials Manual for $97, and receive the Superstar Sell

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Get Found and Get Business On-Line

Gotta a good website? Good! Getting no traffic? Bad! So says Gail Doby, the co-founder and Chief Vision officer of Design Success University. Check out her excellent article below: You have a nice website, yet you’re not getting the calls you want or need to have a profitable and sustaina

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Interior Design Schools: Hindrance or Help?

Interior Design Schools: Hindrance or Help?

I've been asked to teach a sales and marketing course at a prominent interior design school this Spring. Maybe that's a good sign. Maybe it's a sign that schools are starting to see the need to offer more courses on the business of the design business. It was nearly four years ago that I wr

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“2-for-1 Download Special” Deadline: April 30

Wanna be successful? Market smart, and sell like a star. Wanna learn how? Invest in the two best digital marketing and sales tools for interior design professionals for the price of one. Order by Sat., April 30 the Big Splash, Little Cash Marketing Materials Manual for $97, and receive t

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Articles: The Best Advertising Design Professionals Can’t Buy

Articles are the best advertising money can't buy. Don’t just tell me you’re terrific. Show me what you know. Fancy phrases and portfolio photos aren’t enough anymore to impress balky buyers. Today, you need to wow ‘em with your wisdom. What better way to do that than to write ab

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Spring Dilemma: Deal With or Deny the Do-It-Yourselfers?

What are you going  to do this Spring about the do-it-yourselfers? One thing you can do is explore, rather than ignore the idea of working with them. So, who are these people? They're the ones who don't just watch home shows, they discuss them. They don't just take notes, they make sket

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Success on Sale! 2-for-1 Special Through April 30

How committed are you to success? Committed enough to learn marketing skills that will get you bigger projects from better clients? Committed enough to learn selling skills that will double your profits? If that’s how committed you are, your timing couldn’t be better. Between now and

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How Jennifer Can Deal With Her Dilemma

A lot of design professionals have a lot of ideas for Jennifer Aos, the designer who relocated recently to Los Angeles. You'll recall I wrote about her challenges in landing employment and free lance work since she made the move. Here's a random sampling of some of the suggestions that came in

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